An AI-native creative practice for brands tired of compromising the concept to fit traditional production constraints. Bring out the big ideas. Aim higher.
The best concepts never survived traditional production. The concept that got watered down. The photoshoot the project couldn't afford. The storylines that never made the cut. That was the deal — until now.
AI removes those constraints. The advantage isn't using every model. It's knowing what brands actually have to do to perform, and building the system that gets you there.
Reimagen sits at the intersection of ad-agency strategy, brand-side operating instinct, and full-stack engineering. The forward-deployed creative, equipped to ship.
Gen AI fluency, concept validation, and production pipelines. The full stack of creative expertise, unified in one practice.
New models drop every few weeks. Combining the right tools and models comes from building with them at high volume and knowing exactly where they break down. That's the advisory: practical expertise from constant use across every major tool.
Knowing which concepts are feasible and how to steer the model requires prompting expertise and motion direction vocabulary that most marketers don't have. The overlooked opportunity: upcycling existing footage and product shots into something entirely new.
Your bottleneck is writing prompts and clicking 'generate' one asset at a time. Real volume production runs on AI agent orchestration built into the system: presets, structured workflows, and automated pipelines that deliver brand consistency at scale.
10+ years across agencies, brands, and ad-tech. Earlier: merchandise planning at Abercrombie & Fitch and Target. Agency-side depth in advertising strategy. Brand-side experience built around what brand teams need to convert online, on-shelf, and in the feed.
AI removes constraints, but only if the workflow holds. The Forward-Deployed Creative works across both creative direction and production systems: shaping concepts around model capabilities, validating feasibility before production starts, and building workflows that deliver reliable outputs.
Storytelling, strategy, and systems in one operator. Campaign intuition from the agency room, brand instinct from CPG and retail, and the technical depth to operationalize AI inside real production environments.
Brands
Stack
Full-stack. Pushing limits on live AI video and voice.
Community
Speaking
Active across AI & creative-tech events in LA. Advocate for women building with AI.
